Table of contents

• How Web Push works for publishers

• Manual integration of the solution

• Integration of the solution using our WordPress plugin

• Add a new website and a new template

• Integration of Web Push Notification on your AMP site

• Monetization Health Center

• Ad Quality

• Collection statistics

• Planned campaign creation

• RSS feed setup

• Revenue tracking

• Generation of the invoice request

• Affiliate program

In your Notifadz account, you can create two types of campaigns:

• Planned campaigns
• RSS feed campaigns

<aside> 💡 Did you know it? Notifadz also offers the option of creating automated campaigns (triggers). These campaigns are useful for retargeting your audience. They also form part of your lead nurturing strategy, to trigger conversion over the long term. The creation of automated campaigns is done in conjunction with our CSM team.

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Let's start with planned campaigns: it's essential to use this feature, whose aim is to communicate massively with all your subscribers. Take advantage of your highlights or news to promote them via this type of campaign.

<aside> 💡 Did you know it? Click-through rates can increase by 30-50% with informational campaigns (guides, tips, news, blog posts, etc.) VS promotional campaigns (discounts, products, etc.).

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To create planned campaigns in your Notifadz account, click on the "My campaigns" tab in the navigation bar:

Click on the campaign block "Planned":

There are six steps to creating a campaign:

1. Targeting selection

Use the "Targeting" field to select the site concerned by the campaign you wish to create. The "Device" field allows you to select the device on which you will send your notification: desktop or mobile.

All other settings are optional; we recommend that you leave them as they are, to ensure optimum campaign performance.

<aside> 💡 Did you know it? Targeting by zip code, city, etc. is widely used for geolocation campaigns such as drive-to-store, events, etc.

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2. Creating the Web Push Notification

Above, an example of how to create a notification.

You will therefore need to complete the following elements:

• Notification title: the character limit is maximum 40.
• Description: this is the main message of your notification. The character limit is maximum 105 on desktop and 40 on mobile.
• Logo: the recommended size is 200 x 200px.
• Main image: this will appear below your title and message. The recommended size is 1440 x 720px on desktop and 1440 x 480px on mobile. You can also crop the image, using the slider when uploading the image.
• Redirection URL: this is the page to which your notification will redirect: home page, blog, RSS, form page…
• One or two CTAs (optional, but strongly recommended): these CTAs appear below the main image of the notification. You have the option of setting an identical or different URL to the one chosen for the notification itself.

<aside> 💡 Did you know it? On the right, you can see the final version of your notification, which is updated in real time as you make changes.

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Some examples of our partners' notifications:

3. Campaign planning