Table of contents

• How Web Push works for publishers

• Manual integration of the solution

• Integration of the solution using our WordPress plugin

• Monetization Health Center

• Collection statistics

• Planned campaign creation

• RSS feed setup

• Revenue tracking

• Generation of the invoice request

Web Push Notifications, also known as browser push notifications, are clickable messages made of an image, a title, a personalized message, a logo and a CTA. They are sent directly to the user's computer screen or mobile device, even if they are not actively browsing the sender's website.

For publishers, it's an innovative tool for audience monetization: with the Web Push Notification format, you can buil up your own subscriber base! You can then use our SaaS platform to keep in touch with your users, sending them editorial content, updates or offers, while generating new revenues without allocating additional space on your site.

A process in 3 steps

1. Consent: the Internet user agrees to receive web notifications from you and your partners, by clicking on the "ALLOW" button in the browser request window on your publisher's site. They are then included in your database and in our advertising network.

                                                              ***Subscriber collection on a partner publisher's site***

1. Reception: web users now receive web notifications with:

• Either your own content
• Or content from Adrenalead's partner advertisers, sent from your domain name

All of this without the user having to navigate to your site or that of the advertiser.

                                       ***Reception of an advertiser's Web Push Notification sent from the publisher‘s domain name***

1. Redirection: by clicking on the notification, the user is redirected directly to the URL chosen.

                                                              ***Redirection to advertiser's website or landing page***

Adrenalead's advertising network is based on a proprietary technology and connected to the market's leading programmatic platforms. This guarantees you access to the most profitable generic ads of the market.

Take advantage of our solution to communicate on screen!

Using our SaaS platform, you can quickly and easily plan your editorial content for your subscriber base. You can also automate the sending of notifications by synchronizing your RSS feeds.

<aside> ➡️ Next step, of your choice: Manual integration of the solution or Integration of the solution using our WordPress plugin

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