Table of contents

• How Web Push SaaS solution works for advertisers

• Manual integration of the solution

• Integration of the solution using our WordPress plugin

• Add a new website and a new template

• Add or modify a payment method on Notifadz

• Collection statistics

• Planned campaign creation

• Campaign statistics

You have just created your Notifadz account.

Congratulations! 🥳

Now you need to set up your account. This will be done in 3 stages:

• Configuration of your subscriber collection template
• Activation of marketing automation scenarios
• Integration of the solution on your site

What is a subscriber collection template? 🧐

The main purpose of the collection template is to increase the number of opt-in subscribers to your Web Push Notifications. It goes with the following "hard asking" displayed by the browser:

Here is an example of a collection template from one of our advertisers, combined with the "hard asking":

Configuration of your first collection template

1. Once logged in to your Notifadz account, the following page appears. Choose your preferred collection template and click on the “Next step” button:

<aside> 💡 Did you know it? Adrenalead's CSM team advises you to use the Optin Box model, which has the best opt-in rate (15% on average).

</aside>

To guide you through the following steps, we'll use this “Optin box” template as an example.

1. You can customize your collection template to fit perfectly into your business environment. By clicking on the icon on the left (in blue in the screen below), you can customize your template for the desktop view:

You can choose:

• The text

Be careful with the character limit:

Text 1: maximum 80 characters

Text 2: maximum 35 characters

Text 3: maximum 45 characters

• Featured image (640*440 px format)
• Text colors

<aside> 💡 Did you know it? On the right-hand side of the screen, you have a real-time preview of your collection template. To see all the elements you've entered, click on “Test the template” on the left.

</aside>

1. Then customize your mobile view template, by selecting the phone icon :

You can customize:

• The text: be careful with the character limit (maximum 80 characters)
• Featured image (88*61px format)

<aside> 💡 Did you know it? On the right-hand side of the screen, you have a real-time preview of your collection template. To see all the elements you've entered, click on “Test the template” on the left.

</aside>

Once you've customized your desktop and mobile templates, click on the “Next step” button to activate the automated scenarios of your choice.

Activation of marketing automation scenarios

At this stage, you can choose to activate or disable automated campaigns based on your users' behavior:

Here, we suggest the three most frequently used automated scenarios:

• Welcome Push: automated welcome notification after the user has subscribed to your notifications.
• Visit reminder: reminds the user of their last visit to encourage them to return to the site.
• Cart abandonment: sends a notification to a user who has not finalized a purchase on your site.

These campaigns are effective for retargeting your audience. They will also contribute to your lead nurturing strategy, with a view to increasing your conversion rate.

<aside> 💡 Did you know? Automated campaigns can increase your total conversions by 10%.

</aside>

Once you've chosen to activate or disable these automated campaigns, click on the “Next step” button to move on to the final step of configuration.

Integration of the solution on your site